Brand 9: Adidas, Nike, Saucony, Saucony, Saucony, Saucony, and Adidas
Brooks
A gender-neutral name that means “from the brook,” Brooks is a great choice for any baby. The brook is a vital part of nature, with its sparkling surfaces and soothing babbling sounds. This name also pays homage to singers and athletes such as Mel Brooks and Garth Brooks.
Brooks shoes are designed with runners’ needs in mind, and they are one of the best brands for runners. They are lightweight and durable, and many of their models come in a wide range of widths so you can find the right fit for your feet. They are also recommended by podiatrists for their comfortable support and durability.
The Brooks Speed Running shoe category is a good choice for runners who want to run fast and race. The shoes in this category have a lower drop, which reduces the impact on your feet while you run. The new DNA Loft V3 midsole is lighter and more responsive, and it provides the cushioning you need to race or train.
Saucony
Saucony is one of the oldest running shoe brands in America, founded in 1898 on the banks of the Saucony Creek in Kutztown, Pennsylvania. It was the first American shoe company to market shoes specifically for running. Later, they began producing more casual footwear and gaining momentum with the 1979 publication of “Runner’s World.” In the 1980s, Saucony began to focus on making more natural-feeling running shoes during the barefoot movement.
Saucony’s Tempus is an ideal daily training shoe for neutral runners seeking plush cushioning and a responsive ride. Its external frame offers guidance and stability for overpronators, while the upper’s deep contouring delivers lightweight comfort.
This year, Saucony has partnered with Galen College of Nursing to offer their latest performance gear to high-GPA student nurses. The brand is recognizing these young women’s heroism by outfitting them in its Triumph 20 and Endorphin Shift 3 sneakers. They also are featuring them on social media in a program that emulates athlete portraiture.
Adidas
Adidas is the second largest sportswear manufacturer in the world, behind Nike. Its headquarters are located in Herzogenaurach, Germany. Its products are identified by the three stripes logo, which is used on athletic apparel and footwear. The brand also sponsors professional athletes and produces official uniforms for many major sports leagues and countries.
Athletes trust adidas because its founder, Adi Dassler, listened to them and developed products that made them better. His secret was simple: meet with athletes, listen to them, and observe how they played their sport. This approach is still the basis of its product development today.
In the 2000s, the company’s focus shifted to innovation. ClimaCool, adizero, and the F50 football boot all became market hits. Under new CEO Herbert Hainer, the company continues to focus on innovation and the concept of Own the Game. This strategy puts consumers at the center of their business, recognizing that they are active and healthy, digital by default, and sustainability-driven.
Nike
Nike is an American company that designs, develops and manufactures athletic footwear, apparel, and equipment. The company also markets a line of sports technology accessories. Its products are sold worldwide through retail stores, online, and mobile apps. The company was founded in 1964 as Blue Ribbon Sports by University of Oregon track athlete Phil Knight and his coach Bill Bowerman. Its logo, which features a stylized Swoosh, is based on the Greek goddess of victory.
The brand’s value of “bringing inspiration” means encouraging people from all walks of life to achieve their goals despite the obstacles they may face. This is reflected in both its marketing campaigns and product design processes. The company strives to create state-of-the-art sporting products that improve athletes’ performance levels, and offers them at different price points so that anyone can experience success.
Nike’s commitment to improving lives extends beyond its customers and includes a focus on environmental conservation. The company uses recycled materials in its production processes and promotes the use of renewable energy sources. It is also one of the only major athletic brands to pay its workers living wages, and has made significant improvements in this regard since the infamous sweatshop scandals of the 1990s.